Data-Driven Strategies to Drive Retail Marketing Success

One thing all industries share is the focus on sales, and in the retail industry, this becomes even more crucial. Whether you’re a product-based company or one that sells a wide range of products, the core of your success revolves around the pitch—whether through ads, calls, emails, or a combination of all marketing efforts. But […]

Know about dbt!!

First things first – What is dbt? – dbt is a framework for data that can work magic when working with SQL queries. Let’s think of writing SQL in general scenarios where it’s so hectic or redundant of work, or when you want to deploy the same query but change things for different environments, or […]